business tips

a space for entrepreneurs and aspiring business owners. a collection of articles designed to equip, inspire and help you feel more supported to build a strong foundation for your brand.

Entrepreneurs leave the 9-5 to build a life that brings freedom from time & money. But in doing so, they also leave behind the regular paycheck & face different challenges.

Here are my thoughts —

5 Things Social Media Will Never Achieve for Your Brand

In the ever-changing landscape of digital marketing, social media has emerged as a powerful tool for brands to connect with their audience, build communities and drive business growth

However, amidst the hype of likes, shares, and followers, it's crucial to recognise the limitations of social media platforms. While they offer immense opportunities, there are certain aspects they can never fully achieve for your brand. Here are 5 critical things to consider when using social media to grow your business.

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Building a Strong Brand: An in-depth Guide for Micro and Small Startup Business Owners

In today's competitive business landscape, establishing a strong brand is more crucial than ever for micro and small startup business owners.

A robust brand not only differentiates you from the competition but helps you to form a lasting connection with your target audience.

In this comprehensive guide, I want to walk you through the essential steps to build a powerful brand that resonates with your customers and drives growth.

Whether you're just starting out or looking to revamp your existing brand, these strategies will set you on the path to success.

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